Natural beauty and personal care products are displayed with a branch and leavesNatural beauty and personal care products are displayed with a branch and leaves

Natural beauty ingredients and personal care solutions

The beauty and personal care ingredient industry has seen a steady and significant shift in consumer attitudes towards sustainability and eco-conscious ingredients. Consumers increasingly desire effective products that are just as kind to the environment as they are to their hair and skin.

This evolving market trend highlights the importance of using all-natural ingredient solutions – including bio-based and plant-based ingredients – in product formulations by beauty brands and manufacturers. Natural ingredients offer various benefits that align with the growing demand for clean and green beauty products, including:

  • Reduced carbon footprints and other environmental impacts
  • Enhanced health and safety profiles
  • Clean-label claim support
  • Promoting product sustainability

Univar Solutions can provide naturally certified, bio-based, plant-based, renewable, and "free-from" ingredient offerings that allow you to formulate products tailored to specific beauty market segments and updated regulatory standards. Our ingredient expertise can help you align with your customers' needs for natural beauty and personal care ingredients.

Free-from products

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Small bottles of organically certified beauty ingredientsSmall bottles of organically certified beauty ingredients

Natural and organic-certified products

Our beauty and personal care ingredient specialists understand that when brands can offer natural ingredient options, it builds customer trust. In an era when consumers are more informed and discerning about the beauty products they use, ingredient transparency is more crucial than ever for building consumer loyalty while staying competitive in the beauty market. 

Univar Solutions proudly offers an extensive range of Ecocert®- and Cosmos®-certified Korean flower extracts, Ecocert®-certified surfactant and solubilizer options, and organic butters as part of our curated portfolio. We also offer 100 percent naturally derived preservative, emollient, polymer, and chelant options to meet the needs of your diverse customer base.

Sustainable, renewable, plant-based ingredients

Beauty producers of all sizes can find it challenging to keep pace with consumer demands for ethically and responsibly sourced ingredients. As regulations worldwide become more stringent regarding the use of synthetic chemicals in beauty products, the shift towards sustainable, natural ingredients helps ensure that producers remain compliant with their respective laws and future-proof their products amidst unforeseen regulatory changes.

As a sustainability leader in beauty ingredient distribution, Univar Solutions offers renewable-source cellulose and emulsifiers, betaine from RSPO-certified palm oil, biodegradable conditioning, and 100 percent bio-based emollient and polymer options. 

Our natural, sustainable ingredient innovation helps the beauty brands we collaborate with appeal to environmentally conscious consumers and positions them as sustainability leaders throughout the beauty and personal care industry.

Beauty brands and manufacturers can meet consumer demands for safe, effective, and environmentally friendly product offerings by embracing all-natural ingredient solutions. This early adoption will benefit consumers and our planet and present an opportunity to gain a competitive edge in the beauty industry for years to come.

Contact our Beauty and Personal Care team of specialists to learn how we can help you find formulation solutions for your products using natural beauty ingredients.